Charlotta Wieland has been appointed as its Interim CEO with effect from January 1, 2023. She will take over from outgoing CEO Jeffrey Goh, who will be leaving the Alliance at the end of 2022 after six years at its helm.
Ms Wieland will join Star Alliance on interim assignment from founding member carrier SAS – Scandinavian Airlines, where she is currently VP for Alliances & Industry Affairs. She has served on Star Alliance’s Alliance Management Board for the past six years, and is also a member of the board’s Strategy Committee, which plays a key role in charting the direction of the Alliance.
Ms Wieland has more than 25 years’ experience in the aviation industry, and a strong track record in airline alliances, pricing strategy, business development and distribution. Prior to SAS, she also worked at KLM Royal Dutch Airlines.
