Following the much debated result of the U.S. Presidential Election, the global tourism community has begun asking itself how this will impact the international tourism to USA. According to Karin Gert Nielsen, Managing Director of the tourism organization Discover America Denmark and CEO of Atlantic Link, there is no reason for concern — the Scandinavian tourism to USA will remain strong.
USA has established itself as one of the most popular longhaul destinations among Scandinavians and it would take much more than a U.S. Presidential Election to change that status. That’s the verdict by Karin Gert Nielsen, Managing Director of Discover America Denmark and expert on Scandinavian tourism to USA.
– I am confident that the Scandinavian tourism to USA will continue its steady increase in the years to come. We have seen significant growth in the number of Scandinavian travelers to the U.S. since 2002 and there is no reason to expect that this trend should not continue with recent years’ increase in direct routes from Scandinavia,” says Karin Gert Nielsen and continues:
– We have complete faith in the U.S. democracy. The Scandinavian-American relationship has stood the test of time for decades and I see no reason for this to change.”
The importance of the Scandinavian presence in USA was underlined by a recent report from the U.S. Department of Commerce’s National Travel and Tourism Office highlighting the Nordic Region as a key market for the first time in 15 years.
Access the report HERE.
The Nordic Region* loves USA
The popularity of USA in the Nordic Region is unquestionable. In 2015, 1.54 million Nordic travelers visited the U.S., which is a new record and an increase of 7.7% compared to the year before. It was also the first time that the Nordic Region reached 1.5+ million visitors to the U.S., which manifested the region as the fourth largest European tourism market in the States.
Discover America Denmark is excited to contribute to the continued increase of the Scandinavian visitor numbers at their annual USA Travel Show — Scandinavia’s largest B2B travel show focusing on USA.
– The Scandinavian interest surrounding USA has never been this distinctive, and in that light, Discover America’s USA Travel Show 2017 aims at highlighting the endless possibilities that lie within the unique and diverse American culture,” says Karin Gert Nielsen.
USA Travel Show 2017 takes place on March 6th 2017 at Tivoli Hotel in Copenhagen.
*The Nordic region consists of Denmark, Sweden, Norway, Finland, Iceland, Faroe Islands and the Baltics
