easyJet has designed a bespoke app for the Apple Watch which will be available for the launch of the long-awaited new wearable technology on April 24.
In addition to its precise timekeeping functionality, Apple Watch has been designed to offer personalised notifications for passengers with industry experts believing that one of the most exciting aspects of the wearable technology will be its ability to give users key information in a simpler and more accessible way.
It will seamlessly connect to the easyJet app to provide personalised flight information and real-time views of travel information checked most frequently by passengers with one of the main benefits being the Passbook boarding passes that will enable quick and convenient use throughout the airport.‎‎ It will be available in five languages from launch.
Glances, another key feature of Apple Watch, will inform and remind passengers of key parts of the journey. This includes pre-departure information, check-in detail, up-to-date local currency exchange rates, weather in destination and real time flight status – building upon the success of easyJet’s popular flight tracker tool. It will even show the user when it is time to board the aircraft with a handy countdown function. These helpful notifications will be sent directly to Apple Watch with the user feeling a gentle tap upon receipt.
Passengers will also be able to tweet and post to Facebook at various stages of their trip directly from the watch face. This could include countdowns to departure as well as sharing destination weather.
James Millett, easyJet’s Head of Digital, said:
– easyJet passengers continue to see the benefit of using our app to make travel easier and we are sure that many of them will be early adopters of Apple Watch.”
– We constantly look for new ways to improve the travel experiences of our passengers and providing up to date information on the latest technology such as Apple Watch is key to this. Our Apple Watch app is another example of innovating to make travel as easy as it is affordable with easyJet.”‎
easyJet’s app, which has been downloaded over 11 million times to date, enables customers using an iOS or Android device to scan their passport details using their mobile phone camera making it quicker and easier to check in. It was recently awarded ‘Best Mobile Booking Solution’ at the Mobile Travel and Tourism Awards 2014, ‘Best B2C App’ at the Marketing on Mobile Awards last year‎ and short listed at the Global Mobile Awards at Mobile World Congress 2015.
